A 3D Interactive Corporate Website & Virtual Hall for China Mobile International
Official website plus a fully navigable 3D interactive virtual hall for China Mobile International (CMI), with a 3D button on the corporate site that opens the virtual world.
- Web (WebGL / 3D, 360° navigation)
- Fully navigable 3D interactive website
- 360-degree virtual hall with free movement
- Corporate site to 3D scene switching
- Multilingual interface
- External and internal 3D scene transitions
The brief
China Mobile International (CMI) wanted its official website to be more than pages to scroll — it wanted a fully navigable 3D world that overseas visitors could explore directly in a browser. From the corporate site, a single "3D" button had to open an immersive virtual hall where users move freely in 360 degrees, switch between external and internal 3D scenes, and read the experience in their own language.
What we did
We built a real-time 3D website that runs in the browser with no plug-in or download. Visitors navigate a full virtual hall, moving through the space in 360 degrees and transitioning smoothly between exterior and interior 3D scenes. A "3D" button on the standard corporate site acts as the doorway: click it and the flat website gives way to the explorable virtual world, then hands users back to the conventional pages whenever they choose.
Because CMI serves a global client base, we designed the interface to be multilingual from the ground up, so the same 3D experience reads naturally for audiences in different regions. We optimised the 3D assets and scene loading so the environment stays responsive across common devices and connection speeds, keeping the walkthrough smooth rather than heavy.
The result
CMI gained an official web presence that a worldwide audience can genuinely explore rather than simply read. The 3D interactive hall turns a corporate homepage into a space visitors move through, discovering the company at their own pace and in their own language. By keeping everything in the browser, the experience stays open to any prospective client or partner who lands on the site — no installation, no barrier, just a click on the 3D button to step inside. The result gives CMI a distinctive, memorable way to present itself online: instead of competing on text and images alone, the brand invites visitors into a space they can move through, which is far more likely to hold attention and leave an impression on an international audience deciding who to work with.